Best-selling author and global brand innovator, Mark Stinson talks with Christof Zürn about his creative background, music thinking and more

Best-selling author and global brand innovator, Mark Stinson talks with Christof Zürn about his creative background, music thinking and more
‘If you can’t adapt, adopt!’ I am fascinated by signs, language and what can come out of it. Take a musical score and compare it with the music played with the help of that score. Did you realise that before the invention of the phonograph, gramophone, tape recorder, record player, cd player, mp3-player and streaming […]
When the dutch railway’s asked Faebric to design and lead the integration of the commercial organisation with the IT department they choose to do this with the music thinking approach. Read the case.
Guest Blog by Alcedo Coenen about the composition Plus-Minus by Karlheinz Stockhausen and what we can learn from this in creating a meta language.
We were invited to do a music thinking breakout session. The objective was to engage half of the conference (about 70 people) in a breakout workshop, let them learn and reflect about the things they heard and make a performance all together after the last actor to end the day with a big bang.
At the moment we are planning new courses open training en in-house training . Focus is on how to use music thinking in your organisation.
For the third time we will facilitate a Music Thinking breakout session during the Design Thinking Conference. This time we call our session The Sounds of Empathy.
In May we did one-day music thinking workshop for a very energised team of about 22 communication experts in a great venue in the black forest of Germany.
In April we did half-day music thinking workshop for an international think tank that stands for ‘brands with a conscience’. The idea was to generate new ideas for the celebration of their 20th anniversary in 2020.