A framework for co-creativity, service design, branding and organisational change
Learn the basic principles and how you can use this for your personal leadership, team and organisation
Inspirational card set in a beautiful box the size of an 45 rpm single record
Use them in ideation sessions or on-boarding rituals. Scan the cards to hear a sound.
Inspiration for leaders and followers
learn how to change with music thinking, co-create your company purpose, define your design challenge or make the first step with your brand story.
The Power of Music Thinking
Creative Companion Christof Zürn takes you inside the minds of some of the world’s most exciting people ‘AND Musicians’.
check out the blog page
Epiphany 2022 What is the use of ideas if you cannot share them with others? This was a question that teased me for some time. I developed a framework and ideas to bring musical principles to the business table many years ago. The idea was to learn from the international, universal and multifaceted world of […]
How do you bring humanity to work? How do you connect with your team on different levels? What are your rules of engagement in work? Today, we are in New York, and we talk with Jim Kalbach. Jim is a noted author, speaker, musician, and instructor in design, customer experience, and strategy. He is currently Chief […]
How do you design for inclusivity? How do you get the right people on the team? What would a studio look like for a service designer? Today on the show we have Gerry Scullion. Gerry is the founder of This is HCD, the global human-centred design podcast and international design community of change-makers, and he […]
Why do people tip up to six times more than they already have paid? How do people deal with adversity? What do Jazz and Business have in common? Today we are in Ottawa (Canada) talking to Adrian Cho, ex-IBM consultant, book author, wildlife photographer, artistic director of the Ottawa Jazz Orchestra, bass player and creative […]
How can you tell a story through food and music? What is Multi-Sensory Storytelling? Are all chefs drummers? Should prominent leaders start a band together? In this episode, Creative Companion meets the Creative Chef. We have a lively conversation with Jasper Udink ten Cate, artist, designer, futurist, keynote speaker, book author and drummer. He worked […]
What are the thrills of business? What are the similarities between the technology and the record industry? And what is situational leadership? In this episode, we connect with Padraic McMahon, Customer Success Manager at Hubspot, a software company that helps businesses grow. Padraic has worked in Management positions at Google and LinkedIn. Before that, he […]
Can we be successful in more than one field? What about the multiple me’s we have developed in different areas? What does cross-pollination in leadership mean? Today we are in Finland, my guest is Ilkka Mäkitalo – musician, teacher, CEO, Co-Founder of Howspace and Conductor of Jyvaskyla Big Band. We chat about instruments, jazz and how […]