SERVICE DESIGN THINKING FUNDAMENTALS

2-Day | Service Design Thinking and Doing Fundamentals Training

Description

This 2-Day high-energy course will provide you with the fundamentals of understanding humans, generating ideas, and designing solutions that fit the company, the market and the planet.

About this course

Service Design begins with EMPATHY, listening and understanding the needs of people and the organisation. And it leads to REMIX, delivering what is possible, usable and feasible until the next iteration. This course will walk you through all the steps to develop a service design thinking mindset.

Price
on request

Homework / prior knowledge
no

Language
English, Dutch, German

Course type
In-company, congress

What you will learn

You will practice all the principal tools from stakeholder mapping to persona and customer journey mapping to ideation and prototyping. After the course, you will be able to apply Service Design Doing in your organisation.

Service design - Design Thinking - Fundamentals Training

Training Flow and content

LISTEN

Ice breakers

Service Design Thinking Introduction

Keynote & Cases

Briefing & Research

Stakeholder Mapping

Quick Profiles / Personas

TUNE

The Unanswered Question

Customer Journey Mapping

Opportunity Areas

Design Challenge

PLAY

Energisers, Mindsetters

Ideation & Prototyping

Idea Prioritisation 

Service Scenarios

Prototypes

PERFORM

Testing & Pitching

Pitch to Persona and Management

Reflection & Celebration

Meet your coach

Meet your Coach: Christof Zürn

Christof Zürn
Senior Facilitator,
trainer and coach.

Former Chief Design Officer at
Design Thinking Center,
Amsterdam

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